B&CE appoints Stella Beale as Director of Marketing

Stella previously held roles at Mercer Consulting where she was European Marketing Leader-Investments & Retirement, as well as a range of marketing and customer focused roles at MetLife Assurance, Legal & General, RBS and American Express.

Stella is responsible for developing the marketing, events and brand strategic plans to generate positive brand awareness across B&CE’s money and health business areas.

Commenting on her appointment, she said:

“I have joined B&CE at a very exciting time and I look forward to continuing to develop the brand to accommodate their growing business. B&CE values and guiding principles of ensuring all they do is in the best interest of their members; customers and their own employees really resonate with me and I am delighted to be a part of such a forward thinking and customer focused organisation.”

Commenting on Stella’s appointment, Roy Porter, Group Director of Sales and Marketing said:

“We’re delighted to welcome Stella into the team permanently. She’s already made an incredibly positive impact on the company in her time here as Interim Director of Marketing, so we’re thrilled that she will continue to lead on our marketing activities, particularly shaping and developing our brand and building straightforward and easy to understand communications that meet our audiences’ needs.”